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We believe in the power of
good healthy ingredients derived from nature.
The beginning of Bonajour is the story of a girl with lifelong skin sensitivity who had no choice but to create her own cosmetics from nature. She developed effective formulations and went on to share them with the world.
Bonajour believes in the power of nature and searches tirelessly for exceptional natural ingredients with which to enrich its cosmetic products.
We study the 'essence' of cosmetics
and stands firm with unwavering honesty.
The reason why people buy so many cosmetics, use them, fail to achieve their desired results and move on to new products is very simple. They seek "good skin". Everyone wants to use effective cosmetics.
That's why Bonajour is steadfastly committed to its business philosophy of 'honesty' with the aim to help you to regain skin confidence.
We study and manufacture our cosmetics
Bonajour works hand in hand with experts dedicated to the study of natural cosmetics, and invests an average of 550+ days in research and testing to create the finest products.
Bonajour makes safe cosmetics through careful management at the finest manufacturing facilities in Korea.
Acquired excellent quality management CGMP certification
Reliable and safe, our products pursue natural purity. They are manufactured through systematic quality management in advanced cosmetic manufacturing facilities certified and managed to meet KFDA standards.
Effectiveness for skin confidence
Looking deeper than mere cost, we use high-value, naturally-derived active ingredients generously with focus on 'how good our products will be for the skin'.
We spare no effort to discover new naturally-derived ingredients for transforming skin conditions and develop our cosmetics based on this process.
Affordable price, no bubbles
Because Bonajour invests in differentiated raw materials and research, our production costs are high. However, we believe it is the company's duty to provide good products at reasonable prices.
BI (Brand Identity)
Skin newly born from nature every day
Experience skin that transforms every day.
Purple is known as a color of health restoration. It also symbolizes high energy.
Purple is our brand color, encapsulating nature-derived skin regeneration.
Now is the era of good healthy cosmetics
1) Check the vegan mark!
Officially certified as vegan by 'the Vegan Society' from the UK, the oldest vegan organization in the world (established in 1944), Bonajour has created safe and healthy natural cosmetics.
Vegan Certified Products
2) We use eco-friendly paper for the “Sustainable Future”
Bonajour, supports ethical consumption in the daily lives of all users. “100 percent recyclable paper-based buffers” are used instead of vinyl-based alternatives in a small effort to save the earth.
What is FSC certification?
As a system built to protect forest resources and the global environment from destruction by reckless development and illegal logging, it is an international certification standard that manages forests globally according to the 10 principles and 56 standards for the implementation of
3) Life sharing with neighbors
We share a percentage of profits from sales of our products with the needy.
Since childhood I suffered from sensitive skin, which included atopic dermatitis, acne, and various allergies. As a result, I created and cultivated my own cosmetic products. This became the start of Bonajour. Knowing full well how it feels to have sensitive skin, I have made and sold natural products that my family and I can use. Since the brand launching, Bonajour has continuously grown by studying and developing cosmetics for healthy skin with a relentless commitment and consistent service for 8 years. By making products that prioritize skin health, my team and I often hear more and more about customers whose skin has drastically improved after using our cosmetics. We will put more effort in developing better products and satisfying consumers without losing the beginner’s mind. Thank you.
Bonajour CEO Kim Da-Hae